Let’s break this down into categories, then I’ll give you 10+ best blog ideas proven to get high ECPM (₹400–₹2500+ / $5–$30+ per 1000 views).
💰 1. Highest ECPM Niches (Globally and in India)
These are niches advertisers pay top dollar for due to strong buyer intent or financial value:
| Category | Avg. ECPM (India) | Avg. ECPM (Tier-1 countries like US/UK) |
|---|---|---|
| Finance / Loans / Credit Cards | ₹700–₹2000 | $15–$40 |
| Insurance (Car, Life, Health) | ₹600–₹1800 | $20–$50 |
| Business / Startups / SaaS | ₹500–₹1500 | $10–$30 |
| Tech (Web Hosting, VPN, Cloud) | ₹400–₹1200 | $8–$25 |
| Real Estate / Property | ₹400–₹1000 | $10–$20 |
| Health / Fitness (Medical, Supplements) | ₹300–₹800 | $5–$15 |
| Education / Courses / Degrees | ₹300–₹900 | $5–$20 |
| Legal / Lawyer Services | ₹600–₹1500 | $15–$35 |
| Crypto / Investment / Stock Market | ₹500–₹1500 | $10–$30 |
🧠 2. Best Blog Ideas to Get High ECPM
💸 A. Finance & Loan Niches
- Loan EMI Calculators & Comparison Tools (you’re already on this path 👏)
➤ Keywords like personal loan EMI calculator, SBI loan interest, credit score checker
➤ ECPM: ₹1200–₹2500+
➤ Bonus: Affiliate tie-ups with banks or credit companies - Credit Card Reviews & Offers
➤ “Best cashback cards in India”, “Credit card for low CIBIL score”
➤ ECPM: ₹1000–₹2000 - Investment & Stock Market Education
➤ Teach trading basics, SIP calculators, Demat reviews
➤ ECPM: ₹800–₹1800
🏥 B. Insurance & Legal
- Insurance Comparison Site
➤ “Best car insurance 2025”, “Health insurance tax benefits”
➤ ECPM: ₹800–₹2000 - Legal Advice / Document Help Blog
➤ Topics: “How to register a company”, “Trademark filing process”, “Online legal aid”
➤ ECPM: ₹900–₹1500
💻 C. Tech & Digital Tools
- Hosting / VPN / Software Reviews
➤ “Best WordPress hosting for beginners”, “VPN for Netflix India”
➤ ECPM: ₹700–₹1800
➤ Great for affiliate + AdSense combo - AI Tools & Productivity Blogs
➤ “Best AI tools for marketing”, “AI image editors”, “ChatGPT alternatives”
➤ ECPM: ₹500–₹1200
🎓 D. Education & Career
- Courses & Skill Development Blog
➤ “Top MBA colleges in India”, “Best data science courses online”
➤ ECPM: ₹600–₹1000 - Exam Preparation / Govt. Jobs / Study Abroad
➤ “GRE preparation tips”, “IELTS practice test”, “Sarkari jobs updates”
➤ ECPM: ₹400–₹900
🏠 E. Real Estate / Home Improvement
- Property Investment / Real Estate Blog
➤ “Best cities for real estate investment”, “Home loan eligibility”
➤ ECPM: ₹700–₹1200 - Home Decor / Renovation Ideas
➤ “Interior design on budget”, “Smart home gadgets”
➤ ECPM: ₹400–₹800
🌍 3. Geo Targeting Tips
If your content also targets Tier-1 countries (US, UK, Canada):
- Use English + SEO optimization for foreign audiences.
- You can multiply your ECPM by 3–5x.
- Example: a finance article earning ₹800 ECPM in India can hit ₹2500+ for US traffic.
🧩 4. Smart Tricks to Boost ECPM
✅ Use display ads + affiliate links together.
✅ Keep CTR high: use in-article and sticky ads.
✅ Write long, information-rich content (1200+ words).
✅ Get returning traffic – improves RPM.
✅ Try Google Ad Manager or Ezoic instead of only AdSense for premium fill rates.
✅ Always A/B test ad placements (above fold, sidebar, in-content).
🚀 5. High-ECPM Blog Combo Ideas
If you want my honest ranking of best balance of high CPC + traffic volume, here’s your top 5:
| Rank | Blog Idea | Potential ECPM | Competition | Notes |
|---|---|---|---|---|
| 1 | Loan & Credit Card Tools Blog | ₹1500–₹2500 | Medium | You already have base for it |
| 2 | Insurance & Legal Help Blog | ₹900–₹1800 | Low | Easy SEO |
| 3 | Tech Reviews (VPN, Hosting) | ₹800–₹1800 | Medium | Affiliate-friendly |
| 4 | Courses & Career Blog | ₹600–₹1000 | Low | Stable traffic |
| 5 | Stock Market & Investment Blog | ₹800–₹1500 | High | Great monetization |
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